This course is available in the following languages

Study this programme in the language that suits you — each option is a complete course delivered in that language. Your certificate reflects the version you enrol in and complete.

العربية English Français Deutsch हिन्दी 日本語 中文 Português Русский Español

View more options for this course

Professional Certificate Advanced Certificate Master Certificate Subscription Plus
Free preview available
Columbus, United States · Study online with UKSM

Certificate in Strategic Account Management and Sales

Master strategic account management and advanced sales techniques to drive revenue growth, build lasting client relationships, and excel in competitive business environments
Start now
Preview Unit 1 first
Free · No signup · No credit card · No payment
2466 already enrolled
4.5
4 reviews
Flexible schedule
Learn at your own pace
100% online
Learn from anywhere
Shareable certificate
Add to LinkedIn
2 months to complete
at 2-3 hours a week
Share
Request invoice Employer reimbursement & corporate billing Email course guide Pricing, syllabus & enrolment steps to your inbox

Overview

Loading...

Learning outcomes

Loading...

Course content

1

Strategic Account Planning

2

Customer Relationship Lifecycle Management

3

Value‑Based Selling Techniques

4

Key Stakeholder Mapping And Influence

5

Negotiation Strategies For Complex Deals

6

Data‑Driven Sales Forecasting

7

Cross‑Functional Collaboration For Account Success

8

Digital Tools For Account Insight

9

Performance Metrics And Kpi Dashboard

10

Renewal And Expansion Roadmaps

Career Path

Loading...

Key facts

Loading...

Why this course

Loading...

People also ask

Everything you need to know before you start

Straight answers — no waiting on a reply. Most learners are enrolled within 60 seconds of finding what they need below.

60 sec
From enrol to start
24/7
Course access
Self-paced
Learn on your time
Certificate
Included in fee

We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay the course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course
Ready when you are
Most learners finish reading the FAQs and enrol in the same minute.
Self-paced · Certificate included · 24/7 access · 60-second start.
Enrol now

Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of Planning and Management
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee
Open enrolment · Start today

You've read the page. The next step is the easy part.

Most learners are inside the course materials within 60 seconds of clicking the button below. Self-paced, instant access, certificate included.

Enrol now
Instant access Certificate included Self-paced Secure checkout

Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United States
MC
Michael Carter
US · Course completed

This course was exactly what I needed to transition from general sales to strategic account management. The modules on identifying key stakeholders and mapping organizational structures were incredibly practical. I immediately applied the 'value proposition framework' in my next quarter's planning session, which helped my team secure a renewal with a major enterprise client. The materials are up-to-date and directly applicable to the US market dynamics. Highly recommended for anyone looking to deepen their strategic sales capabilities.

LO
Liam O'Connor
IE · Course completed

A solid and well-structured course that covers the essentials of managing complex accounts. I particularly enjoyed the case studies on negotiating long-term contracts, which provided a clear view of how to handle objections from C-level executives. While the content is robust, I would have appreciated more interactive simulations. Nevertheless, the insights on churn reduction and upselling strategies have been valuable for my role in Dublin. It’s a great resource for professionals seeking to formalize their SAM skills.

AP
Ananya Patel
IN · Course completed

Absolutely fantastic learning experience! The course breaks down complex strategic concepts into digestible, actionable steps. I was particularly impressed by the section on data-driven decision making for account health monitoring. As a sales leader in Mumbai, I found the templates for quarterly business reviews (QBRs) to be game-changers for my team. The instructors clearly understand the nuances of global account management. I feel much more confident in driving growth within our existing key accounts thanks to this certification.

CR
Carlos Rivera
MX · Course completed

Very relevant and engaging content. The course does an excellent job of highlighting the shift from transactional selling to relationship-based strategic partnerships. I gained significant value from the modules on cross-functional collaboration, which helped me better align with my company's marketing and product teams. The pacing was good, and the reading materials were concise yet comprehensive. It’s a worthwhile investment for anyone in Latin America looking to enhance their strategic sales toolkit and improve client retention rates.

Start now

Skills gained

Strategic Planning
Relationship Building
Negotiation Tactics
Client Retention
These skills will be developed throughout the course


Have questions about this course?

Get a detailed course guide, pricing options, and enrolment steps sent straight to your inbox.


Earn a certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English

Clear and professional communication

Recently updated!

July 2026