Postgraduate Certificate in Consumer Behavior Analysis

Overview

Learning outcomes

Course content

• 1
  Consumer Behavior Theories

• 2
  Market Research and Analysis

• 3
  Psychological Factors in Consumer Behavior

• 4
  Sociocultural Influences on Consumer Behavior

• 5
  Consumer Decision-Making Processes

• 6
  Brand Management and Consumer Behavior

• 7
  Ethical Issues in Consumer Behavior Analysis

• 8
  Digital Marketing and Consumer Behavior

• 9
  Consumer Behavior in Global Markets

• 10
  Consumer Trends and Forecasting.

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90