Postgraduate Certificate in Digital Marketing for Retail

Overview

Learning outcomes

Course content

• 1
  Digital Marketing Strategy

• 2
  Consumer Behavior in Retail

• 3
  E-commerce Fundamentals

• 4
  Social Media Marketing for Retailers

• 5
  Mobile Marketing Tactics

• 6
  Search Engine Optimization for Retail

• 7
  Email Marketing Strategies

• 8
  Content Marketing for Retail Brands

• 9
  Analytics and Data Insights for Retailers

• 10
  Customer Relationship Management in Retail.

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90