Professional Certificate in International Marketing

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Overview

Learning outcomes

Course content

Market Entry Strategies

Global Brand Management

International Market Research

Cross-Cultural Marketing

Digital Marketing in a Global Context

International Marketing Communications

Strategic Planning for Global Markets

Distribution Channels in International Marketing

Consumer Behavior in Global Markets

Ethics and Sustainability in International Marketing.

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90