Undergraduate Certificate in Social Media Copywriting and Content Strategy

Overview

Learning outcomes

Course content

• 1
  Introduction to Social Media Copywriting

• 2
  Content Strategy Fundamentals

• 3
  Engaging Audience through Social Media

• 4
  Analytics and Metrics for Content Success

• 5
  Creative Writing for Digital Platforms

• 6
  Introduction to Social Media Copywriting

• 7
  Content Strategy Fundamentals

• 8
  Audience Analysis and Targeting

• 9
  Crafting Compelling Headlines

• 10
  Visual Storytelling for Social Media

• 11
  SEO for Social Media Content

• 12
  Engagement and Community Building

• 13
  Analytics and Performance Metrics

• 14
  Brand Voice and Messaging

• 15
  Ethics in Social Media Communication

• 16
  Introduction to Social Media Copywriting

• 17
  Content Strategy Fundamentals

• 18
  Writing for Social Media Platforms

• 19
  Social Media Marketing Techniques

• 20
  Brand Voice and Tone

• 21
  Engaging Content Creation

• 22
  Analytics and Reporting for Social Media

• 23
  Community Management Strategies

• 24
  SEO for Social Media

• 25
  Mobile and Video Content Creation

• 26
  Introduction to Social Media Copywriting

• 27
  Content Strategy Fundamentals

• 28
  Writing for Digital Platforms

• 29
  Social Media Marketing Principles

• 30
  Creating Engaging Content

• 31
  Copywriting for Social Media

• 32
  Analytics and Metrics for Copywriting

• 33
  Developing a Content Calendar

• 34
  Building a Personal Brand Online

• 35
  Advanced Social Media Copywriting Techniques

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90